SAP CRM

Solution Overview(Introduction)

  • Getting to know mySAP CRM
  • mySAP CRM - The complete solution
  • CRM architecture & Component integration
  • Key capabilities of mySAP CRM
  • Channels of interaction
  • Careers @ mySAP CRM 2007

Base Customization/Master Data (SAP CRM & SAP R/3)

  • Overview of CRM Server Technology
  • Business partner master
  • Product master
  • Organization management
  • Pricing fundamentals
  • Condition technique and pricing procedure determination
  • Territory management
  • Transactions processing
  • Activity management
  • Partner processing
  • People centric CRM

CRM Marketing

  • Introduction
  • Marketing planning elements
  • Campaign management
  • Segmentation of business partners
  • Segment builder tool
  • Personalized mail forms
  • External list management

CRM Sales

  • Sales Order Mgmt.
  • Quotations and Contracts.
  • Opportunity Management
  • Task & Activity Management.

CRM Service.

  • Service Request, Service Ordering & Contract Mgmt.
  • Complaint Management
  • Case Management.
  • Installed base Management knowledgement Management
  • Workflow and Escalation Management
  • Workforce Management

CRM Middleware

  • Introduction
  • BDoc and types of BDoc
  • BDoc Modeler
  • Error fixing

E-Commerce(Web Channel)

  • Introduction
  • B2B and B2c scenarios
  • Product catalog
  • Product proposals
  • Top n products
  • Different Types of Selling Cross selling ,Up selling,Down selling
  • Partner product range
  • Web Shop

CRM Mobile Sales

  • Introduction
  • Architecture and setup
  • Administration console
  • Client console
  • Mobile application studio(MAS)
  • Mobile repository server (MRS)

CRM Web Client /Customer Interaction center (IC)

  • Interaction center overview
  • Framework and components
  • IC Webclient Profile and Configuration.
  • Visible component configuration
  • Hidden component configuration

Over View Topics

  • Trade Promotion Management
  • CRM Analytics
  • Partner Channel management
  • SAP CRM Project Implementation
  • Solution Manager
  • FAQs